Our aim was to deliver a modern and clean website design that really engaged with their audience, to do this we needed to start from the beginning, analysis who their target audience is and what do they want to see and read on the website.
Once our target audience was clear, the next step was to build out the wireframes to get a feel for the website and see if the design would match their goals. Since they are a home builder and construction company, it was essential their website from the beginning was thought of as a portfolio. At the end of the day, they want to showcase the beautiful home designs they can build for new home builders, or even better, showcase their stunning latest projects.